Is navigating the stock market your next step to establishing a secure career? But do you not want to bear the risk of trading or have enough financial resources to work as a broker? What if you could partner with one of the leading brokerage firms in India and earn a steady income?

The ICICI Direct Franchise model is appropriate for aspiring entrepreneurs looking to build a business in the booming financial industry.

Let’s explore the details of the ICICI Direct Sub Broker, including its investment, revenue share, eligibility, pros, and more.

ICICI Direct Franchise - Business Overview

Total Sub Brokers

2500+

Approx. Investment

Rs.1,15,000 - Rs.1,65,000

Commission Range

60% - 70%

Avg. Monthly Profit

Approx Rs.1,17,400

Breakeven Time

3 months

Payout Time

30 Days

ICICI Direct, part of ICICI Securities, employs 2,500+ sub-brokers to promote its investment products and financial services. This Mumbai-based brokerage house is renowned for creating endless opportunities for its partners.

When starting the ICICI Direct Partner Business, you will be able to explore the immense potential of the financial sector and stock markets in India. All you need to do is fill in the gap between potential investors or traders and the company wanting to sell its investment products.

As a reward, you can obtain 60% to 70% of the share in your clients’ brokerage. Moreover, your average monthly profits can be in lakhs. Besides this, excellent support facilities and offers are extended for seamless business operation.

ICICI Direct Sub Broker Commission & Referral Bonus

Revenue Sharing

60% - 70%

Per Client Acquisition

Rs.200

Want to explore the enticing ICICI Direct Sub Broker Commission? Here are the details:

Sub-brokers can earn at least 60% of the share in their clients’ brokerage, which can increase to 70%. It all depends on how good you are at client acquisition and assistance.

Moreover, your revenue can also include additional client acquisition income. For example, after onboarding each new customer, your account will be credited 200 INR.

Furthermore, your revenue is transferred to your bank account every thirty days.

ICICI Direct Franchise Cost, Exchange Charges & Office Expenses

Security Deposit (One Time)

Rs.75,000 - Rs.1 Lakh

Exchange Charges (One Time)

Nil

Office Expenses (Monthly)

Rs.40,000 - Rs.65,000

You must invest in your sub-brokership venture to earn an attractive revenue share. This section explains all about the ICICI Direct Franchise Cost:

Your total franchise cost can be between Rs. 1,15,000 and Rs. 1,65,000. But how this cost needs to be incurred? Let’s discuss it!

You can’t commence your venture without paying a security deposit of Rs. 75k to Rs. 1 lakh. This is a one-time payment, and you can receive it back if you close your business.

There are no exchange charges, but your monthly office cost can range from 40,000 to 65,000 INR.

ICICI Direct Partner Program - Expected Profits & Income

Total Clients

600

Active Clients

180

Avg. Commission per Active Client

1,550

Total Brokerage

2,79,000

Sub Broker's Share

1,67,400

New Client Acquisition

50

Client Acquisition Income

10,000

Sub Broker's Gross Profit

1,77,400

Total Expenses

60,000

Sub Broker's Net Profit

1,17,400

Net Profit Margin

40.62%

As discussed, your profits can be in lakhs, but what is the exact amount? The following is the breakdown of the average ICICI Direct Sub Broker Profits:

Imagine ICICI Direct has onboarded 600 clients that you brought to the firm. Although not all are active in trading, 180 make regular financial transactions. The firm provides 1,550 Rupees as a commission for each active client, enabling it to earn a total brokerage of Rs. 2,79,000.

Let’s say sub-brokers are entitled to 60% of the share in this brokerage. So, your share will be Rs. 1,67,400. Now, you have successfully opened 50 more new accounts in the firm, allowing you to earn Rs. 10,000 more.

Now, your gross profit has become Rs. 1,77,400. To determine your net profit, you should know your total expenses. And here, your costs are estimated to be Rs. 60,000.

This means that the average net profit of the sub-brokers can be Rs.1,17,400. You will be making profits at a net margin of 40,62%.

ICICI Direct Franchise ROI or Breakeven

In Months

3 months

You might have heard the saying, “The more you invest and bear the risk, the more you can earn returns.” The same is true with a sub-brokership venture.

Your ICICI Direct Franchise Returns increase when you invest more and bring more clients to the organisation. Even the period in which you can expect your returns is reasonably less, i.e. three months.

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ICICI Direct Franchise Dashboard or Backoffice Platform

Web Platform

App Platform

NA

Does the brokerage house provide a platform support to streamline client and business management?

Yes, every sub-broker can access an ICICI Direct Franchise Dashboard with their unique account details. This dashboard has all the necessary features for checking your leads, active clients, what they do, how they trade, and total brokerage.

Furthermore, you can also keep an eye on your financial incentives.

ICICI Direct Partner Dashboard - Features

Brokerage Mapping

Provided

Manual Brokerage Change

Provided

Leads Report

Provided

Clients Activation Report

Provided

Clients Portfolio Report

Provided

Monthly Payout Report

Provided

Lead Addition Link

Provided

Manual Lead Addition

Provided

Lead Stage Info

Provided

Lead Info Backend Change

Provided

Lead Deletion

Provided

The ICICI Direct Partner Dashboard is packed with the following features to support your business growth:

  • Whenever you find a new lead, you can include them in your records using the ‘lead addition link’ or manually adding it.
  • Track your lead’s stage with the help of the ‘lead stage info’ tab.
  • See which clients have opened their accounts with the broker and whether they are trading actively with the ‘clients activation report.’
  • Which investment options are high in demand? Learn about the same by reviewing the ‘client portfolio report.’
  • Have you noticed any changes in the brokerage? Record it with the help of ‘manual brokerage change.’
  • Sometimes, some leads don’t show positive results. You can get rid of them with the ‘lead deletion’ feature.
  • Check your pay every 30 days with the help of a ‘monthly payout report.’

ICICI Direct Sub Broker Login

Check your email! After registration, you might have received your ICICI Direct Sub Broker Login details at your official email ID.

Using these details, you can access the sub-broker dashboard. Head to the dashboard page, provide the login information given in your mail, and voila, you are ready to log in. Now, use all the features you need to monitor your leads, clients’ activities, and earnings.

ICICI Direct Authorised Person - Office Requirement

Area in Sq. Ft.

200 - 300 Sq. Ft.

No. of Employees

Minimum 2

Reception

Optional

Managers Cabin

Optional

Dealer Terminal

Compulsory

Mobile or Telephones

Compulsory

Call Recording

Optional

Laptops or Computers

Compulsory

CCTV

Optional

ICICI Direct Authorised Person must have a separate facility to operate professionally, which should meet these requirements:

  • The office you rent or own must cover at least 200 square feet and a maximum of 300 square feet area.
  • If there’s enough space, consider allotting some for the reception area and manager’s cabin.
  • Your target should be hiring at least two employees during recruitment.
  • Having a dealer terminal is another office requirement you must meet.
  • Mobile or telephones must be in your office for effective communication with potential or actual clients.
  • When talking with clients over a call, you can hit the recording button.
  • Laptops or desktop computers are mandatory to handle your office work, manage clients, and assist with their financial transactions.
  • Are you worried about your office’s security? If so, consider equipping it with CCTVs.

ICICI Direct Sub Brokership Support

Dedicated RM Support

Provided

Dealer Training

Provided

Products Training

Provided

Acquisition Support

Provided

Webinars

Provided

Advisory Support

Provided

Backoffice Support

Provided

Marketing Support

Provided

This section will let you know all about the ICICI Direct Sub Brokership support:

  • The firm hires acquisition professionals to guide newbie sub-brokers about how to get new clients onboard.
  • In addition, dedicated relationship managers help partners hone their skills in client relationship management.
  • Besides this, regular dealer and product training is provided to keep sub-brokers updated about dealing and the company’s products.
  • The brokerage house also organises webinars so that partners can learn more about its working and how the sub-brokership franchise operates.
  • You can also get marketing materials from the organisation to promote the broker and its products and services.
  • Advisory and back-office assistance are also available to make your job less challenging.

ICICI Direct Business Partner Offers

Commission 50% or More

Offered

Zero Investment

Not Offered

Free Advisory

Offered

Free Delivery Trading

Not Offered

Flat Brokerage Charges

Offered

1st Month Free Brokerage

Not Offered

Zero Brokerage on Loss Making Trades

Not Offered

Below given are some enticing ICICI Direct Partner Offers:

  • There’s no zero investment as ICICI Direct specifies Rs. 1,15,000 to Rs. 1,65,000 as franchise cost.
  • Is it possible to earn 50% commission or more than that? Yes, even the minimum share is 60% and the maximum share is 70%.
  • Another fantastic thing about this sub-broker franchise program is flat brokerage charges. Yes, they are offered.
  • Unfortunately, no zero-cost delivery trading or brokerage on trades leads to losses.
  • Clients also need to pay brokerage to the firm during the first month of opening the account.

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ICICI Direct Sub Broker Business - Products Offers

Equity

Available

Derivatives

Available

Commodity

Available

Currency

Available

Mutual Fund

Available

PMS or PCG

Available

IPOs / FPOs / NCDs

Available

Foreign Stocks

NA

Insurance

Available

Loans

Available

Which investment options or services can ICICI Direct Sub Broker Franchise add to its sales pitch? Let’s quickly go through them!

  • Currencies, commodities, equity, and derivatives are the standard products traders can trade.
  • Clients can also invest in the MF schemes that ICICI Direct issues.
  • Sub-brokers are hired to provide financial services such as private client groups and portfolio management.
  • From life insurance to home and commodity insurance, multiple schemes are under the sub-broker job scope.
  • Foreign stocks don’t come under the products portfolio.
  • The broker offers all the loan policies issued by the ICICI bank.

How to Become an ICICI Direct Sub Broker?

The candidates falling into these categories can Become ICICI Direct Sub Brokers:

  • Those who have citizenship in India and are older than 18 years.
  • Individuals who have graduated from a legitimate college or university.

Individuals who have cleared NISM certification examinations.

These candidates can go through the discussed steps to enroll as a sub-broker:

  1. Fill out the ‘Become a Sub-Broker’ form on this web page. Once you provide all the necessary details, submit the form.
  2. Expect a call or email from the broker’s team for further guidance.
  3. Couriering some documents, including the sub-broker agreement, PAN, Aadhaar card, rental agreement, cancelled cheque, bank account details, and photographs, is compulsory.
  4. These documents and your details will be verified.
  5. Upon clearing the verification step, you can expect to register as a sub-broker within a few hours.

ICICI Direct Franchise - Eligibility Criteria

Age

18+

Nationality

Indian

Academic Qualification

Graduate

NISM Certificate

Compulsory

ICICI Direct Partner Program - Documents Required

Sub Broker Agreement

Compulsory

Identity Proof - Aadhaar / Passport

Compulsory

Address Proof - Aadhaar / Rental Agreement

Compulsory

PAN

Compulsory

Passport Size Photo

Compulsory

Bank Account Details

Compulsory

Bank Cancelled Cheque

Compulsory

Benefits of ICICI Direct Sub Broker Business

Let’s discuss some impressive perks of the ICICI Direct Sub Brokership business:

  • The revenue model for sub-brokers is attractive, with 60% to 70% commission and Rs. 200 per client acquisition bonus.
  • Sub-brokers even earn profits at a whopping margin of 40.62%.
  • Even the ROI period is shorter, with partners earning their returns in three months or less.
  • The sub-brokership dashboard is designed with several notable features, from brokerage mapping to lead info backend change.
  • Marketing support is rendered to make targeted customers with sub-brokers.

Drawbacks of ICICI Direct Franchise

Does the ICICI Direct Franchise lag in some aspects? If yes, let’s uncover:

  • The brokerage house doesn’t yet allow clients to trade in foreign stocks.
  • Franchise cost structure can be unreasonable for some potential partners. Even some might struggle to meet multiple office requirements.
  • Another challenge is that the broker charges brokerage even on trades that lead to loss.
  • In addition, there’s no such thing as zero-cost delivery trading.

ICICI Direct Partner or Sub Broker – Conclusion

For those wanting to continue their career as a sub-broker, joining ICICI Direct could be a stepping stone to remarkable achievements.

As an ICICI Direct Partner, you will get everything you expect from a stable job. This brokership program provides everything from rewarding revenue share to a comprehensive product portfolio and job satisfaction.

You will be backed by technological offerings and world-class support to excel in the competitive financial sector.


FAQs on ICICI Direct Authorised Person

Check out various FAQs related to ICICI AP business.

Is ICICI Direct Sub Brokership profitable?

This sub-brokership venture is profitable because of its more than 50% commission, client acquisition income, and thirty-day payout period. On average, sub-brokers can make approximately 1,17,400 INR profits.

What is the ICICI Direct Sub Broker Commission?

Revenue share can range from 60% to 70%, depending on the volume of business you bring to the broker.

How many Sub Brokers does ICICI Direct have?

The organisation employs 2,500+ partners.

What is the ICICI Direct Franchise Cost?

The firm specifies Rs. 1,15,000 to Rs. 1,65,000 as the sub-brokership franchise cost. Sub-brokers must spend around 75k to 1 lakh Rupees on security deposit and 40k to 65k Rupees on their office.

Does ICICI Direct Franchise Provide Backoffice?

Back-office support aids partners in managing their behind-the-scenes tasks so they can focus more on onboarding investors and traders.

What is the eligibility for ICICI Direct AP?

Any Indian who is 18+, has graduated, and has cleared the NISM certification exam is eligible to become an authorised person.

How to Close ICICI Direct Sub Broker Business?

These are the steps you should follow to stop working as a sub-broker:

  1. Print the sub-brokership cancellation form on Rs. 600 stamp paper and then notarise it.
  2. Collect your account statement.
  3. The courier will send the sub-brokership cancellation form and account statement to the brokerage house.
  4. You will go through a verification process.
  5. If a broker is satisfied with everything, he will remove your sub-broker code from the stock exchange and SEBI records.
  6. You will receive your security deposit back in a few days.

How to Convert ICICI Direct Partner to Sub Broker?

The broker has assigned a separate partner-to-sub-broker conversion team to help currently working partners change their job roles to that of sub-brokers.

What is the expected income as ICICI Direct AP?

Sub-brokers’ remuneration can be Rs. 1,17,400 or more, depending on how many clients they convince to open an account with the broker.

Does ICICI Direct Franchise provide support?

Many support facilities are available for sub-brokers, including back-office, advisory, marketing, acquisition, relationship management, training, webinars, etc.

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